Swindon's new culture helping take them where they want to go - Bignot - chof 360 news

McGregor, Ripley, and Clarke in discussion <i>(Image: Andy Crook)</i>

McGregor, Ripley, and Clarke in discussion (Image: Andy Crook)

Marcus Bignot said that he believed the culture which has been created at Swindon Town is now helping all of the players to thrive.

Ian Holloway has spoken on multiple occasions about his desire to get rid of the blame culture at the club which existed when he arrived.

As Miguel Freckleton returned to the starting 11 during the 1-0 win over Chesterfield, multiple players made a concerted effort to support the player who had struggled earlier in the campaign.

Bignot said that it was very pleasing to see the work done to transform the culture paying off on the field in a team performance.

He said: “We have worked really hard on that and we have spoken about not having a blame culture and learning about how to communicate with one another.

“We have put a really big emphasis on the senior players with how they are expected to lead and how they talk, so it is really pleasing to be seeing that.

“We see Nnamdi [Ofoborh] as a senior player and an experienced player, even if he is only a youngster. I even had a conversation with him in training yesterday about it.

“Just having those senior players demonstrate the examples of what we want creates a really good environment for the young players that we have got in this group at this moment in time.

“It is a real credit to the senior players for stepping up and to the manager for what he has been able to create.”

Bignot added how pleased he was to see Freckleton performing well in the game and how that reflected on the work done behind the scenes.

He said: “Credit to the supporters because we are all human beings and we are not all thick-skinned and he is only young.

“I remember his first action and I was just praying that it would be a good action and he actually kicked it out of play and I was waiting for it to impact him but it never came and you just saw a player grow and grow and the supporters invested in the performance.

“I know that means a lot to him and it means a lot to the manager.

“For me, he is a cultural architect and it is all about the culture and if we have got a divide then we are not going to get where we want to be.

“That is a massive step forward today with our connection to the supporters.”

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