Technology

Google Announces 5 Changes Coming To Mobile Search

At Google’s Search On conference today, the company announced five significant changes to how people search on mobile.

Starting today on the Google app for iOS, you’ll see shortcuts to various actions you can perform Other Write a traditional search query.

In the coming months, Google is upgrading the mobile search bar with features that will help users find more relevant results.

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Here’s more information about the updates rolling out today and in the near future.

1. Google Search Shortcuts

There are many ways to search Google other than typing a text query.

You can find products by uploading screenshots, translate text with Google Lens, or even search for songs by hum into the microphone.

Now, in the Google app for iOS, all the advanced ways to search Google will be more visible with clickable shortcuts.

See the example below for what it looks like:

Screen capture from: blog.google/products/search/search-on-2022-announcements/, September 2022.

2. Results in the search bar

Google is making it faster to find things in mobile search by displaying links to results in the search bar.

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When you start typing, Google will start filling in the results before submitting the query

In the example below, you can see Google display a link to a site page in the search bar:

Google announces 5 changes to mobile searchScreen capture from: blog.google/products/search/search-on-2022-announcements/, September 2022.

This feature is slated to roll out in the coming months.

3. Improved query optimizations

Google makes it easy to find the most relevant results by displaying a variety of query qualifiers.

As you type a query into the mobile search bar, Google will provide ideas to make your question more specific.

In the example below, you can see Google suggest different ways to expand on the “best cities in Mexico” query:

Google announces 5 changes to mobile searchScreen capture from: blog.google/products/search/search-on-2022-announcements/, September 2022.

4. Google Web Stories

Google is making mobile search more visible with deeper integration of Google Web Stories

Google stated in an announcement:

“So we also make it easier to explore a topic by highlighting the most relevant and useful information, including content from content creators on the open web. For topics like cities, you may see visual stories and short videos from people who have visited the city, and tips about How to explore the city, things to do, how to get there, and other important aspects you may want to know while planning your trips.”

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Here is an example of what the new layout will look like.

Google announces 5 changes to mobile searchScreen capture from: blog.google/products/search/search-on-2022-announcements/, September 2022.

The way to view the content looks almost like the iOS widgets.

You can click on the story to open it in full screen mode.

Google announces 5 changes to mobile searchScreen capture from: blog.google/products/search/search-on-2022-announcements/, September 2022.

5. Combine text, images and video

Google is turning mobile search results pages into an endless discovery feed.

You will no longer have to switch between web, image, and video tabs, as Google will show it all on the first page.

Google announces 5 changes to mobile searchScreen capture from: blog.google/products/search/search-on-2022-announcements/, September 2022.

Google describes this collection of text, images, and videos on the same page as a “reimagining” of the way it displays search results:

“We’re also reimagining the way we display results to better reflect the ways people explore topics. You’ll see the most relevant content, from a variety of sources, no matter what format the information comes in – whether that’s text, images, or video.”

Additionally, you will have the option to continue scrolling to explore related queries.

The example below shows the bottom of the search page where you can choose to get more results for your query by clicking “More search results”. Or you can explore the query “Historic Sites of Oaxaca” by scrolling vertically.

Google announces 5 changes to mobile searchScreen capture from: blog.google/products/search/search-on-2022-announcements/, September 2022.

These new ways to explore information in mobile search are rolling out in the next few months.


source: The Google

Featured image: Thaspol Sangsee / Shutterstock

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