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Elon Musk to launch new blue, gold and grey Twitter ticks | Twitter

Elon Musk said Twitter verification will return next week with color-coded categories for individuals, government accounts, and businesses.

The new owner of Twitter said that the platform will launch a new verification service next Friday, after it withdrew a previous attempt to renew this month after it caused an avalanche of scammers’ accounts.

Verified accounts will have a blue tick — or check mark — for individuals, a gray flag for “government,” Musk said, and a gold flag for businesses. The Tesla CEO did not specify if the government label would also apply to state departments or state-owned entities.

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Sorry for the delay, we will tentatively launch Verification on Friday next week.

Gold check for businesses, gray check for government, blue for individuals (famous or not) and all verified accounts will be manually authenticated before the check goes live.

Painful, but necessary.

– Elon Musk (@elonmusk) November 25, 2022

He added that all verified accounts would be “manually authenticated” before receiving their mark. There are currently more than 400,000 Twitter accounts with blue ticks, making them a real resource.

Musk didn’t say whether the new verification service would be part of Twitter’s premium service, Twitter Blue, which charged $7.99 for a blue tick when it relaunched this month, prompting a wave of account impersonations as users took the opportunity to impersonate companies like the likes of Twitter. Eli Lilly and a Tesla for under $10. The renewal was withdrawn shortly thereafter.

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The verification change was announced as Musk paved the way for the banned accounts to return to the platform next week. On Thursday, he announced that suspended accounts would be offered a “general amnesty” provided they had not broken the law or “engaged in egregious spam”. The accounts banned on Twitter included British right-wing commentator Katie Hopkins and Steve Bannon, a former adviser to Donald Trump.

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